Jollof+, a product of Baobab Nigeria, one of the finest leading financial services dedicated to supporting the financially excluded and unbanked communities in Nigeria has partnered with the National Youth Service Corps (NYSC) to promote financial literacy and increase awareness of its financial services among corps members nationwide.
This initiative, implemented in NYSC camps in Lagos, Sagamu, Abuja, Keffi, and Uyo seeks to educate young Nigerians on the importance of saving and financial literacy. Through this partnership, Jollof+ sponsored Mr Macho and Miss Nysc events at Ogun state camp, where winners were awarded amazing items and also provided with valuable insights into how they can use the Jollof+ app to save smarter and manage their money more effectively.
Commenting on the partnership, Joy Micheal-Oti, Business Development Manager, Baobab Nigeria, said: “We believe that financial literacy is the key to financial independence, and it is something every young Nigerian should know. Our partnership with NYSC is our way of investing in the future of Nigeria by helping corps members understand how to save, invest, and secure their financial future with Jollof+. These are the leaders of tomorrow, and we want to ensure they are well-prepared for the future ahead of them.
In addition to promoting financial literacy, the partnership also aims to build brand awareness for Jollof+, a fast-growing digital savings platform designed to simplify how Nigerians manage their money. Corps members were introduced to the key features of Jollof+, including its high-interest savings options like Jolloflock, Ajo+, and Babybox, which are designed to cater to various savings goals.
On their part, the State Coordinator NYSC Ogun State, Mrs Nasamu Olayinka Diana said, “We are excited about the partnership with Jollof+ as it aligns with our youth development initiative, where we equip corp members for the future ahead. When you invest in the youths, you have not wasted anything, they are indeed the best place to invest in. Thank you Jollof+ for this partnership, it will indeed have a great impact on our corp members.
With Nigeria facing rising inflation and economic uncertainty, financial literacy has never been more important. Young Nigerians, particularly corps members, are entering the workforce and facing financial challenges that require them to be financially savvy.
Jollof+ plans to continue expanding its reach to more NYSC camps across the country in the coming months, ensuring that even more young Nigerians are introduced to Jollof+ and the importance of financial literacy.